Privacy
Policy.

Personal Information

• Identity Data: Full legal name, date of birth, gender
• Contact Data: Email address, phone number, city and country of residence
• Account Data: Login credentials, account preferences, program enrollment details
• Payment Data: Billing information processed through secure third-party payment processors (we do not store full card numbers)

Health & Performance Data

• Body Metrics: Body weight, height, body fat percentage, body measurements (waist, hips, chest, arms, legs)
• Body Composition Data: Lean mass, fat mass, and composition changes over time
• Progress Photography: Progress photos voluntarily submitted by clients to track physical transformation
• Nutrition Information: Dietary preferences, food logs, caloric intake, macronutrient data, allergies and intolerances
• Workout Performance Data: Training volumes, weights lifted, cardio metrics, exercise history, personal records
• Check-in Data: Weekly or monthly check-in submissions including subjective wellbeing, sleep quality, stress levels, adherence, and mood ratings
• Medical & Health History: Pre-existing medical conditions, injuries, medications, surgical history, and physician clearance documentation

Technical Data

• IP address, browser type, device type, operating system
• Pages visited, time spent on site, referral sources
• Cookie data and analytics identifiers

We collect information through:

• Application Forms: Information submitted through our website application forms
• Coaching Agreement: Data provided during onboarding and agreement signing
• TPC App: Data logged within the Performance Club application, including check-ins, workout entries, and nutrition tracking
• Email & Direct Communication: Information shared via email, messaging, or during coaching sessions
• HubSpot CRM: We use HubSpot to manage client relationships and communications
• Firebase: Google Firebase is used for app authentication, data storage, and real-time data sync
• Calendly / Booking Systems: Scheduling information collected when booking consultations or sessions
• Cookies and Analytics: Automatically collected when you visit our website

We use your information to:

• Deliver and personalize coaching services, programming, and nutrition guidance
• Track your progress, analyze performance data, and adjust your program
• Communicate regarding scheduling, program updates, and billing
• Process payments and manage your account
• Ensure your safety by accounting for health conditions and contraindications
• Comply with legal obligations and enforce our Terms of Service
• Improve our services, website, and app through aggregate analytics
• Send program-related communications, check-in reminders, and coaching support

We will never sell your personal information to third parties or use your health data for marketing purposes without explicit written consent.

We share information only as necessary to deliver our services:

• HubSpot — CRM, email marketing, and client relationship management
• Google Firebase — Secure cloud storage for app data
• Calendly / Scheduling Tools — Appointment booking and scheduling
• Payment Processors — Secure payment processing (we do not store payment card details)
• Google Analytics — Aggregate website analytics (no personally identifiable information shared)

All third-party service providers are contractually bound to maintain the security and confidentiality of your data and may not use it for their own purposes. We may disclose information if required by law, court order, or government authority.

We retain your personal and health information for as long as necessary to deliver services, comply with legal obligations, and resolve disputes. Active client data is retained throughout the coaching relationship. Upon program termination, personal data is retained for a minimum of three (3) years for legal and business purposes.

We implement industry-standard security measures including:

• SSL/TLS encryption for all data transmitted via our website and app
• Secure cloud storage via Google Firebase with access controls
• Restricted internal access to sensitive health and personal data
• Regular security assessments of third-party service providers

While we take reasonable precautions, no data transmission or storage system is completely secure. We cannot guarantee absolute security and are not responsible for unauthorized access resulting from circumstances beyond our control.

Progress photographs and body composition data are treated as sensitive personal information. By submitting progress photos, you grant TPC permission to store and use these images internally for coaching and progress-tracking purposes.

TPC will not share, publish, or use your progress photos in marketing materials, social media, testimonials, or any public-facing content without your explicit written consent. A separate media release must be signed for any public use of your likeness, photos, or results.

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal data, subject to legal retention requirements
• Portability: Request your data in a structured, machine-readable format
• Opt-Out: Opt out of non-essential marketing communications at any time

Florida residents may have additional rights under the Florida Digital Bill of Rights. California residents retain rights under the CCPA. To exercise your rights, contact us at coachana.info@gmail.com.

Our website uses essential and analytics cookies to improve functionality and understand site usage. By using our website, you consent to the use of cookies. You may control cookie preferences through your browser settings, though disabling certain cookies may affect site functionality.

We use Google Analytics for aggregate traffic analysis. This tool uses anonymized data and does not allow us to identify individual users from analytics data alone.

Our services are intended for adults age 18 and older. We do not knowingly collect personal information from individuals under the age of 18. If we become aware that we have collected data from a minor without parental consent, we will delete it immediately.

We may update this Privacy Policy periodically. Material changes will be communicated via email to active clients. Continued use of TPC services constitutes acceptance of the updated policy.

For privacy questions or to exercise your rights: coachana.info@gmail.com
The Performance Club — Miami, FL

Last updated: June 2025